Most of the kits on both sites are going to be pretty solid. You’ll be able to find reviews for most of them, as well as a bunch of forums like audio karma and what not.
As for cost/benefit of DIY speakers, DIY speakers that are well designed will punch well above their BOM cost (eg a $300 to build diy speaker will generally outperform a $300 retail speaker). But if you have a pair of decent hifi speakers already it might not be worth the dive. Most commercial speakers tune for a “house sound” so switching brands can be a bit off-putting at first. Let’s just say that burn in is a two way road and part of that road is your ear acclimating to the sound profit of the speaker.
I dunno, I work in auto and let me tell you some things. Granted, I’ve never worked in aviation.