Am I misunderstanding you, or are you saying it requires billions of dollars to come up with effective messaging/marketing for the left, aimed at young boys and men?
Like… I hear you that the funding gap is a huge and fundamental problem, but I frankly don’t think its difficult at all to message leftist points to younger guys.
Give them a set of principles to hold themselves to, and explain to them why these are good principles.
‘A good man helps out his community to the greatest extent he can, a good man doesn’t hate others for no good reason, a good man is responsible enough to learn how to question what he is told so that he can discern the character and intent of others, a good man approaches the unknown and the strange not with fear, but with a measured yet hopeful curiosity’
Reject toxic masculinity but don’t just leave an empty void where it was, instead, actually replace it with an actually healthy and affirming masculinity.
It’s unclear whether it’s required. What is very clear, is that a large, well funded, effort on the right seems to be out performing the efforts of the left.
I think, it’s safe to assume that there is a numbers game at play here. Money provides search optimization, higher production values, more creators able to spend more time on content, bot armies promoting content, generating likes, subscriptions, and comments.
If that is possible to recreate through pure grass roots efforts we haven’t seen it.
No, the whole point is that it is required, and becauase it isn’t being done, identity-hungry consumers find people who actually are marketing to them, specifically.
Like, sorry to put it in those terms, but that is the reality of it.
How could it not be required? The young white male demographic just objectively did get more and more right wing radicalized in the last 5 to 10 years… you can either yell at them for that, or, do preventative care.
It doesn’t take a billion dollars to develop ways of talking about things and topics that work for that demo… there are tons of uh, for example, ex-religious people who will and do truly relate to the bullshit that a young white dude goes through growing up /very/ religiously, and they can tell you how their moral structure correctly led them to reject a whole bunch of right wing bullshit, and they’re speaking genuinely.
Would a billion dollars help with this kind of messaging?
Sure, yeah.
But it isn’t required, it doesn’t take a billion dollars to figure out how to talk to young white guys, young guys of any ethnicity… unless you’re the DNC, then I guess this does apparently require giving small fortunes to a whole lot of contractor PR marketing people.
What is required is the actual messaging, and then tie that back into the rest of a leftist worldview.
Then you use the money to help spread that message further.
If you start with the money and make messaging from there, you get David Pakman, you get Brian Tyler Cohen (Cowen? sp?), ie, not actually leftists.
I mean the funding gap literally does make it harder to message leftist points to younger people though. What you run into is a lack of redundancy and resiliency because, not for a lack of points, but a lack of messengers. On the right ironically you have a diversity of thought: You have your Zionists, your Nazis, your run of the mill misogynists, your trad accounts, your christian trad accounts, your finance bros, your ancaps, and literally everything in between. No matter where you are on the vast tapestry of wrong, there is a paid shill whose entire content is meeting you exactly where you are and pulling you in. You only get that by having a robust ecosystem of content creators across almost as many platforms.
On the right they have podcasts, YouTube, twitch, rumble, kick, tiktok, Spotify, x, meta, on and on. What do we have? We have a small army of 4-5 digit sub accounts on iHeartRadio, YouTube, twitch, and tiktok, and Hassan, almost all of which are focused on the millions of issues we have in society beyond young men needing a place to belong. Like I love Behind the Bastards, but they ain’t patiently explaining to kids why the n-word is wrong.
The problem isn’t that we have a lack of arguments, or a lack of good arguments, it’s that the right has not only entire platforms geared towards pushing their ideologies, but financially backed systems built around gaming even the most “neutral” of platforms. Like respect to the bigger leftists, they had to earn every sub and view to gain access to [insert site]'s main page. Andrew Tate can call up his financiers and have 5 million bot subs by tomorrow. That access to feeds is something that can only be bought to manifest the reach we need.
A good man helps out his community to the greatest extent he can, a good man doesn’t hate others for no good reason, a good man is responsible enough to learn how to question what he is told so that he can discern the character and intent of others, a good man approaches the unknown and the strange not with fear, but with a measured yet hopeful curiosity’<
I won’t discount the controversies or vastly different experiences other people had with the organization, but those are all lessons that were drilled into my head during my time in the Boy Scouts.
Am I misunderstanding you, or are you saying it requires billions of dollars to come up with effective messaging/marketing for the left, aimed at young boys and men?
Like… I hear you that the funding gap is a huge and fundamental problem, but I frankly don’t think its difficult at all to message leftist points to younger guys.
Give them a set of principles to hold themselves to, and explain to them why these are good principles.
‘A good man helps out his community to the greatest extent he can, a good man doesn’t hate others for no good reason, a good man is responsible enough to learn how to question what he is told so that he can discern the character and intent of others, a good man approaches the unknown and the strange not with fear, but with a measured yet hopeful curiosity’
Reject toxic masculinity but don’t just leave an empty void where it was, instead, actually replace it with an actually healthy and affirming masculinity.
It’s unclear whether it’s required. What is very clear, is that a large, well funded, effort on the right seems to be out performing the efforts of the left.
I think, it’s safe to assume that there is a numbers game at play here. Money provides search optimization, higher production values, more creators able to spend more time on content, bot armies promoting content, generating likes, subscriptions, and comments.
If that is possible to recreate through pure grass roots efforts we haven’t seen it.
No, the whole point is that it is required, and becauase it isn’t being done, identity-hungry consumers find people who actually are marketing to them, specifically.
Like, sorry to put it in those terms, but that is the reality of it.
How could it not be required? The young white male demographic just objectively did get more and more right wing radicalized in the last 5 to 10 years… you can either yell at them for that, or, do preventative care.
It doesn’t take a billion dollars to develop ways of talking about things and topics that work for that demo… there are tons of uh, for example, ex-religious people who will and do truly relate to the bullshit that a young white dude goes through growing up /very/ religiously, and they can tell you how their moral structure correctly led them to reject a whole bunch of right wing bullshit, and they’re speaking genuinely.
Would a billion dollars help with this kind of messaging?
Sure, yeah.
But it isn’t required, it doesn’t take a billion dollars to figure out how to talk to young white guys, young guys of any ethnicity… unless you’re the DNC, then I guess this does apparently require giving small fortunes to a whole lot of contractor PR marketing people.
What is required is the actual messaging, and then tie that back into the rest of a leftist worldview.
Then you use the money to help spread that message further.
If you start with the money and make messaging from there, you get David Pakman, you get Brian Tyler Cohen (Cowen? sp?), ie, not actually leftists.
I mean the funding gap literally does make it harder to message leftist points to younger people though. What you run into is a lack of redundancy and resiliency because, not for a lack of points, but a lack of messengers. On the right ironically you have a diversity of thought: You have your Zionists, your Nazis, your run of the mill misogynists, your trad accounts, your christian trad accounts, your finance bros, your ancaps, and literally everything in between. No matter where you are on the vast tapestry of wrong, there is a paid shill whose entire content is meeting you exactly where you are and pulling you in. You only get that by having a robust ecosystem of content creators across almost as many platforms.
On the right they have podcasts, YouTube, twitch, rumble, kick, tiktok, Spotify, x, meta, on and on. What do we have? We have a small army of 4-5 digit sub accounts on iHeartRadio, YouTube, twitch, and tiktok, and Hassan, almost all of which are focused on the millions of issues we have in society beyond young men needing a place to belong. Like I love Behind the Bastards, but they ain’t patiently explaining to kids why the n-word is wrong.
The problem isn’t that we have a lack of arguments, or a lack of good arguments, it’s that the right has not only entire platforms geared towards pushing their ideologies, but financially backed systems built around gaming even the most “neutral” of platforms. Like respect to the bigger leftists, they had to earn every sub and view to gain access to [insert site]'s main page. Andrew Tate can call up his financiers and have 5 million bot subs by tomorrow. That access to feeds is something that can only be bought to manifest the reach we need.
I won’t discount the controversies or vastly different experiences other people had with the organization, but those are all lessons that were drilled into my head during my time in the Boy Scouts.
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